2017 Conference Agenda

The 2018 Dairy Strong Schedule is taking shape! Click to download our 2018 tentative schedule. Below is the agenda from our 2017 conference.

Tuesday, January 17

11 AM – 5 PM        Vendors load in Exhibit Hall B

Wednesday, January 18

7:30 – 9 AM                                                                                                                                       Trade show open, breakfast on trade show floor
8 – 10:45 AM            Trade showInnovation Stage: Located in the Exhibit Hall – featuring 20 minute “lightning” sessions.9:00 –  “Agricultural convergence: When pollution exclusions and environmental liabilities hit” – Harrison W. Scheider, American Risk Management Resources LLC & Leif Erickson, Hub International Sponsored by American Risk Management Resources LLC
9 – 10:45 AM DBA & DBMMC Annual Meetings (Madison Ballroom B)
11 – 11:45 AM Keynote Speaker – Dana Perino
Perino is a former White House press secretary, political commentator, New York Times No. 1 best-selling author, and co-host of Fox’s “The Five.”
12 – 1:30 PM Trade show/buffet lunch served in Exhibit Hall.
1:45 – 2:30 PM Breakout Sessions – Choice of 5, (Madison Ballrooms)“From Silicon Valley to Silicon Farms: how big dairy can learn from big data” – Ben Keating, Milker, LLC. Sponsored by Milker LLC/Feed Components

“Nutrient Trading and the Future of Farm-Based Nutrient Management” – Steven Rowe, Newtrient. Sponsored by McLanahan Corporation

“What does the dairy industry look like in 2025?” – Ryan Sirolli, Cargill. Sponsored by Cargill

“2017 Dairy Market Outlook” – David Bullock, Agribank. Sponsored by Badgerland Financial

“Environmental footprinting in dairy: Greenhouse gas emissions, carbon footprint, life cycle assessment and new regulations” – Dr. Frank Mitloehner, UC Davis Department of Animal Science. Sponsored by Central Wisconsin Ag Services

2:45 – 3:30 PM Breakout Sessions – Previous sessions repeated
3:30 – 6:30 PM                             Trade show/cocktails & appetizers
3:30 – 6:30 PM Innovation Stage: Located in the Exhibit Hall – featuring 20 minute “lightning” sessions.3:30 –  “Hybrid powered ventilation approach in modern dairy facilities” – Micheal Wolf, DVM, VES Environmental Solutions. Sponsored by VES Environmental Solutions.

4:00 – “How to prosper from a down market” – Pat Sturz, CliftonLarsonAllen LLP. Sponsored by CliftonLarsonAllen LLP

4:30 – “How does Reduced Lignin Alfalfa fit into my operation?” – Mark McCaslin, Forage Genetics International. Sponsored by HarvXtra Alfalfa

5:00 – “Sexed Semen: Past, present and future” – Jack Hippen, STgenetics. Sponsored by STgenetics

5:30 – “Genomic technology- How my dairy DNA can increase my profit$” – Dr. Kent Weigel, UW-Madison. Sponsored by Zoetis

6:30 – 7:30 PM Plated dinner
7:00 PM Legislative & Advocacy Awards
8:00 – 9:00 PM Keynote Speaker – Jack Uldrich
Uldrich is an acclaimed global futurist, speaker and best-selling author


Thursday, January 19

7:30 – 9 AM                                               Breakfast on trade show floor
8 – 9 AM      New member breakfast
9 – 10 AM Legislative Keynote – Lt. Gov. Rebecca Kleefisch
10 – 11:15 AM Morning refreshments, trade show, Innovation StageInnovation Stage: Located in the Exhibit Hall – featuring 20 minute “lightning” sessions.

10:00 – “Dairy Cooling: The Benefits and Strategies” – Dr. Chris Choi, UW-Madison. Sponsored by Schaefer Ventilation

10:30 – “Data wrangling – Leveraging the most out of the data you have and capturing the data you don’t” – Ben Keating, Milker, LLC. Sponsored by Milker LLC/Feed Components

10:15 – 11 AM Breakout meetings – Farmer-led conservation group meetings {public and closed}
11:15 – Noon Panel Presentation: Farmer-led conservation: a case study of the Peninsula Pride Farms group of Kewaunee and southern Door counties.Sponsored by Mycogen SeedsModerator: Jim Vandenbrook – Wisconsin Land + Water


Don Niles – Peninsula Pride Farms
Dennis Frame – Timber Ridge Consulting
Keith Foye – DATCP
John Nelson – The Nature Conservancy
Jamie Patton – UW-Extension – Shawano County

12 – 1:30 PM Trade show/buffet lunch served in Exhibit Hall
1:30 PM Trade show concludes (move out begins)
1:30 – 2:30 PM Panel Presentation: Home: through the lens of a Latino immigrant. Sponsored by Merck Animal HealthModerator: Cody Heller, Central WI Ag Services


Ignacio (Nacho) Escamilla, Central Wisconsin Ag Services
Joaquin Vazquez, Vir-Clar Farms
Ricardo Jaime, student, UW-LaCrosse + Heller Farms

2:45 – 4 PM Closing Panel – The growing Latino influence on US food, agriculture and culture. Sponsored by U.S. Farmers and Ranchers AllianceModerator: Maxine Enciso, SVP, Account Director, Ketchum


Stephen Chavez, Co-founder, LatinoFoodie.com
Jose Castro, Manager, Insights and Strategy, Univision Communications, Inc.
Javier Zamora, Owner/Farmer, JSM Organics

4 – 6 PM Closing reception/cocktails & appetizers